Xiomara “Xio” Rodriguez is a seasoned leader in marketing and communications, with over 25 years of expertise in corporate branding, crisis management, and strategic storytelling. Renowned for her ability to drive brand loyalty and operational excellence, Xio has consistently delivered transformative results for corporate brands and local businesses, earning her a reputation as a dynamic force in the industry.

Throughout her distinguished career, Xio has held pivotal roles at top organizations, including Univision, Unimás, Mega 98.1 FM, Woodspring Suites, the American Cancer Society, and Discover Puerto Rico. She has led groundbreaking campaigns, executed globally recognized events like Aspen’s Food & Wine Classic and Madrid’s FITUR, and humanized brands to create meaningful connections with audiences. From crafting strategic communication plans to navigating crises ranging from natural disasters to reputational risks, Xio has proven herself as a trusted advisor and an expert in turning challenges into opportunities.

As the founder and Chief Strategist of Rodz Marketing & Communications, Xio channels her extensive expertise and visionary leadership to develop innovative, results-driven solutions for her clients. Her ability to inspire teams, manage complex initiatives, and deliver measurable success has solidified her position as a trailblazer and trusted authority in the marketing and communications industry.

Jennifer Conde-Powers is a seasoned bilingual professional with over 20 years of experience delivering strategic counsel and agency account management expertise. She has built a distinguished career specializing in managing the customer relationship lifecycle across marketing, public relations, and event planning industries, working with a diverse portfolio of Fortune 500 companies. Her ability to create tailored strategies that drive impactful results has solidified her reputation as a trusted advisor and industry leader.

Throughout her career, Jennifer has held prominent marketing and public relations roles at some of the world’s most renowned organizations, including global and multicultural agencies. Her impressive résumé includes working with esteemed brands such as Dorado Beach, a Ritz-Carlton Reserve, and prestigious agencies like The Vidal Partnership, Edelman, and Ketchum, where she contributed to award-winning campaigns and initiatives.

Beyond her corporate achievements, Jennifer is an accomplished entrepreneur. She co-founded Cupcake Digital, a pioneering app developer specializing in engaging digital entertainment for children, which became a leader in its niche. She also co-founded El Tutor Coach, a platform dedicated to providing educational tutoring support and continuing education opportunities in Puerto Rico, further showcasing her commitment to empowering communities and driving meaningful change.

Jennifer’s expertise, entrepreneurial spirit, and commitment to excellence make her a dynamic force in the marketing and communications landscape.